Ai Weiwei About Silk para Rubelli: imagen de apertura que muestra composición de campaña con telas y una atmósfera artesanal.

Ai Weiwei About Silk

Rubelli

Rubelli

Campaign / Commercial

Campaign / Commercial

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Overview

Ai Weiwei’s "About Silk" collection is a collaboration with the historic Italian luxury house Rubelli. Unveiled at Milan Design Week, the immersive installation transforms the ancient, historically Chinese medium of silk into a political canvas

Directed by

Felipe Sanguinetti

TEam

Cinematographer

Gabrielle Sosella/Ahmet Husseyin/Leon Brehony

First Camera Assistant

Bartolomeo Pellino/Mirko Saydo Mimi

Edit

Edouard Mailaender

Sound Design

Chen Wissotzki/Bubble

Color Grade

Juana Solassi

Ai Weiwei About Silk para Rubelli: primer fotograma de contenido multimedia que muestra detalle de material textil iluminado de forma suave.

MORE DETAILS

“About Silk” established itself as one of the notable cultural installations of Milan Design Week 2026.

The inclusion of the original documentary film further expanded the project’s narrative reach, positioning the exhibition as both an immersive installation and a broader cultural story.

Ai Weiwei About Silk para Rubelli: segundo fotograma de contenido multimedia que muestra escena interior con textura de seda y tonos cálidos.
Ai Weiwei About Silk para Rubelli: tercer fotograma de contenido multimedia que muestra fotograma de proceso creativo con telas y superficies delicadas.
Ai Weiwei About Silk para Rubelli: imagen de apoyo que muestra imagen de apoyo centrada en la textura y el carácter del tejido.

Ⓒ2026 FELIPE SANGUINETTI

all rights reserved

Ⓒ2026 FELIPE SANGUINETTI

all rights reserved